Thursday, September 16, 2010

The Signature Collection by Vera


As some of you may have noticed, we have started a new collection of apparel on our website. It’s called The Signature Collection by Vera. It’s a collection of limited edition items—most of them are one-of-a-kind. We’ve tapped some fresh talent from Atlanta, GA—her name is Rachel Wertz (she's modeling her dress above.) She’s a recent graduate from Savannah College of Art and Design. We noticed her at a SCAD fashion show for seniors and loved the way she works with silk and really has an eye for vintage. So, she’s working on our collection of repurposed scarf garments for The Signature Collection.

Repurposing scarves is a great way to get a fresh look from your old scarves. Rachel is using original design sample scarves to make garments (they once hung in Vera's own showroom) but if you don’t have the time or the patience to make clothing from scarves (it’s difficult—trust me!) you can make anything from pillows to quilts to decorative flowers. However, you have to be careful. You can repurpose scarves for things around your own house, or give it as a gift, but you can’t repurpose to resell, especially Vera scarves. You’ll run into some copyright and trademark issues.

So, be inspired and check out our new Signature Collection by Vera! www.theveracompany.com

1 comments:

Jen said...

This collection has such great vibrant colors! Love it!